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Summer in the Mediterranean: International Marketing




Program Description

This program is designed for business students who would like an introduction to marketing in an international context. The academic component of this program encompasses both international marketing and cultural studies in order to emphasize the need to understand the culture and environment in any international marketing exercise.

Students will compare marketing across Cyprus, Greece and Italy to marketing in the United States during their field exercises. Students travel to Athens and Rome by air and several Greek islands by cruise ship.

This program could be valuable to any business student that is considering an international career, particularly in sales or marketing.

See a photo album from past Mediterranean program trips.

New! Watch a video overview of Nicosia, the host city for our all our Cyprus-based programs!

 

 

Program Highlights

  • An introduction to international marketing combining US-standard academics with spectacular educational travel and excursions
  • Educational visits to Greece and Italy, including Athens and Rome, as well as to several Greek islands by cruise ship
  • Immersion in the beautiful Mediterranean island of Cyprus, including extensive excursions throughout the island
  • Earn six credits toward your degree through fully-accredited coursework (Learn more)
  • Courses are taught in English
  • Inclusive fees and great program value

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